Overview

Société

Bonitasoft fully supports digital operations and IT modernization with Bonita, an open-source and extensible platform for automation and optimization of business processes.

The Bonita platform accelerates development and production with a clear separation between capabilities for visual programming and for coding.

Bonita integrates with existing information systems, orchestrates heterogeneous systems, and provides deep visibility into processes across the organization. 

This job is located in France.

Mission

The Developer Marketing and Community development specialist is working in the marketing department, reporting to the VP of Product Marketing.

You will develop & enlarge our community, and you are the ambassador of our open-source platform.

  • As the Developer Marketing & Community development specialist, you will be responsible for our marketing adoption funnel, drive our brand awareness and grow Bonitasoft’s community. 

  • You will be working together with our Community Manager to improve the adoption rate of our product, help them to build quality apps/cases, and eventually drive business success. 

You are a Guerrilla marketing genius, and you know how to convince people to adopt our solution.

  • You know how to add ‘spices’ into your marketing tactics to make your communication impactful, unconventional and different.

  • You understand your audience, you know how to segment them, where to find them and develop acquisition & engagement strategies accordingly, by designing and executing programs, creative marketing campaigns and other initiatives, content across different channels.

You know how to talk with, engage, and help our community members, and importantly, you ‘know’ them.

  • You are very good at the developer’s language – Blockchain, Java and other languages specificities, frameworks, queries, scrum, pull requests, forks, IDE, etc. 

  • And you know how to use those languages to communicate with our community members – by Blog posts, Forum,Webinar, BonitaCamp, Events, Conferences, etc.

  • You are familiar with DPA, BPM, Low Code, Devops, Continuous Development, Living Applications. Microservices, etc.

  • You will immerse yourself in the Bonitasoft community to understand their needs and will envision programs and initiatives that will maximize reach, benefits, and impact of our product at scale. 

You are analytical, while being creative and ‘wild’.

  • Being creative doesn't mean you are not organised. You are data-driven and you are keen to understand, to analyze, to learn, to bring new ideas, to grow not only as an individual but also as a team.

Your daily life as a Developer Marketing and Community development specialist at Bonitasoft

  • Manage and make our B2D (Developer) social accounts alive, and leverage them to create traffic to our website. 

  • Develop & execute multi-channels strategy (social media, emailings, forum, github and others such as tiktok, instagram, Reddit, youtube, Quora, Clubhouse,etc. ) to grow the community of BonitaSoft on a Global scale.

  • Be creative in finding new and effective ways to engage new community members.

  • Identify and map top influencers to our community, engage them and execute strategies to efficiently acquire top influencers

  • Work closely with the Community Manager to animate the community, help with the Q&As, feedback escalations, etc.

  • Manage the events calendar (webinar, techchat, hackathons, conference, meetups, etc.) and execute hosted and industry events in terms of content creation, internal and external communications, and event logistics.

  • Actively promote Bonitasoft’s community amongst international & local partners (Academic programs, universities, alumni networks, coworking spaces, tech communities, meetups and influencers) and co-build content and events to raise Bonitasoft’s awareness among these audiences.

  • Scope out the need and, if applicable, roll out new locally relevant channels (Bonitasoft applicable regions & countries) needed to drive programs in the region, and manage impact tracking and reporting (effectiveness and investment return analysis).

Profil

What you will bring on board

You will have a high degree of comfort and flexibility when working both independently and cross-functionally (with our Community Manager & Evangelist, B2B inbound marketer, product, public relations, engineering, and other stakeholders).

Your job is to demonstrate how Bonitasoft's products solve the real problems — from the everyday boring and repetitive tasks as a professional & cityzen developers, IT ops practitioners, to the enterprise-level business inefficiency as a Business and IT leader. 

You will need to have:

  • Bachelor’s degree or equivalent practical experience.

  • 4 years of experience in B2B or developer marketing management / scaled partner relationship management/ Community or any growth mindset role

  • Experience working with B2B or developer marketing channels such as content marketing, event marketing, community marketing and direct emails.

  • Experience working in Software development or tech industry is preferred

  • Experience of the open source and process automation fields with good knowledge of the developer ecosystem.

  • Experience communicating with IT ops practitioners,and IT leaders, and more generally technical audiences,

  • Experience delivering high production quality, high profile B2B events.

  • Excellent project management experience in a fast-paced, high-growth environment, with the ability to manage multiple projects simultaneously, prioritize and meet critical deadlines.

  • Excellent influencing and relationship building skills.

  • Knowledge of SEO/SEA/SMA is preferred

  • Problem-solving mindset with passion for analyzing products, customers and market dynamics.

  • Ability to speak and write in English and French fluently. Spanish &/or German is a plus.

What to expect during your onboarding process?

  • Introduction to each department at Bonitasoft (get to know the teams and their scope)

  • Tailored Training program including the official Bonita training & Certifications (know how to use our product as a non-technical)

  • Have an overall understanding of our targeted audience and customers and partners

  • Get to know all the marketing stacks are used by the marketing team

Why apply to Bonitasoft ?

  • Bonitasoft is a certified « Great Place to Work »

  • We recognize the expertise of our team members.

  • We directly see the impact of our customer follow-up actions.

  • We are a team with international reach in a company with strong human values.

  • We aim to build the number 1 business automation platform on the market!